I've done quite a few brews with this hop now and love it.
Kinda floral, think fruit blossoms not wild flowers, in low doses around 20-30 min.
In higher late doses, maybe 2+ g/L at 10 or 5, gave really delicious apricot/marmalade flavours.
~1 g/L at flameout gave a nice balance between fruity apricot and floral aroma.
I've used it for bittering in a blonde ale with 30% maize and didn't find it harsh at all. I figured if it was going to be harsh, it would do so in this beer.
I've used it at 60, 30, 15, 10, 5 and 0 have have loved every beer.
The only thing I haven't done yet is dry hop it.