Coopers Homebrew Billboard

[Chad]

I drove past a Coopers homebrew billboard today, which for me was a first to see a Coopers ad, and secondly to have it advertise homebrewing. For those in the area, it was on the industrial side of the Darra (QLD) train station.

The billboard said something along the lines of, "Improve you home, brew beer in it". Cheers to that :chug:

Ed: Just found something on the Coopers website which resembles part of the billboard

 

[big d]

Am i mistaken or does the chap in the ad look like Pistol Patch. h34r:

 

[Batz]

Am i mistaken or does the chap in the ad look like Pistol Patch. h34r:

Pistol Patch is usually much happier than that !

Batz

 

[Jye]

Pistol Patch is usually much happier than that !

LOL

 

[big d]

There ya go i new it was the one and only pistol patch.

 

[tangent]

mmmm, look at that glass of HB :huh: , over-carbed, no mouthfeel, probably dry as chips and tasting a bit :unsure: due to a kilo of cane sugar or even "brewers sugar". bleah

PP is looking chipper though!

 

[MHB]

Love them or hate them
Coopers are the # 1 player in the game and to their credit the two top range products recommend malt additions.
Even their supermarket bagged sugars; only 1 of them has any sugar (Sucrose), the No2 is a big step up for a lot of supermarket K&K brewers.
They even have 500g bags of malt available, quite a change from only a couple of years ago.

The Thomas Coopers Australian Bitter, with a 1.5Kg can of light malt and a dash of taste hops is my best selling recipe.

Any advertising they do is good it gets people coming in the door and asking questions.
They see a range of Coopers they have never heard of.
Make an all malt beer because it says to on the can.
Next thing you know they are looking to improve their beer even further.

If Coopers want to send me one of the billboards I will haply paper the front of my building with it.

MHB

 

[ausdb]

Love them or hate them
Coopers are the # 1 player in the game and to their credit the two top range products recommend malt additions.
Even their supermarket bagged sugars; only 1 of them has any sugar (Sucrose), the No2 is a big step up for a lot of supermarket K&K brewers.
They even have 500g bags of malt available, quite a change from only a couple of years ago.

What amazes me is that every month in the BYO mags there are four recipes based on Coopers / White labs ingredients. Obviously Coopers / their importers have realised that K&K is a dead market in the US so have gone down the extract/specialty grains/mini mash route as a way of getting a foot in the door. Yet they still perpetuate the K&K theme here :huh: :huh:
FWIW some of their recipes actually seem quite good, it's a pity they don't try that over here.

 

[Ross]

He was smiling

 

[Adamt]

Hahahaha classic work Ross!

Wait til Pat sees this.

 

[MHB]

If you think Coopers and K&K are dead in the USA, have a look at the front cover of How To Brew (Palmer)

Agreed Coopers do a lot more in other countries than they do here and I think it would benefit the Australian home brew industry if they brought some of the products and ideas home.

I think we are seeing some of the early moves in that direction.

MHB

 

[Screwtop]

Pistol Patch is usually much happier than that !

LOL

View attachment 8928

Jye - Way too much beer in the glass for Pistol Patch!

 

[Jye]

 

[AngelTearsOnMyTongue]

I saw one about a year ago. At our local shopping centre no less (Has a Coals and a Saflargerways) and it made me laugh.

It showed a guy and his missus I think (Old fashioned pic) and said somthing like "Well she did say she wanted you to spend more time at home".

BTW Tangent. You must have brewed some pretty poor Kit and Extract Beers when you did them to be so disparaging about them. Every time someone mentions a K& K or an Extract Beer, you chime in with a barrage of put down comments. Personally, mine are pretty rewarding and considering the effect they have on ALL my friends and relatives, I reckon they are pretty good. Also, as a base Coopers kits make an excellent start to a beer. Hop em up and add a little of this and that and they come out wonderfully.

Also for the record, I never use cane sugar and would prefer extract to dextrose. A Kilo doesnt have to be a kilo of cane sugar.

Mmmmmmmmmmmmmmmmm Think I will go and enjoy one right now

ATOMT

 

[tangent]

BTW Tangent. You must have brewed some pretty poor Kit and Extract Beers when you did them to be so disparaging about them. Every time someone mentions a K& K or an Extract Beer, you chime in with a barrage of put down comments. Personally, mine are pretty rewarding and considering the effect they have on ALL my friends and relatives, I reckon they are pretty good. Also, as a base Coopers kits make an excellent start to a beer. Hop em up and add a little of this and that and they come out wonderfully.

sorry guys, i don't mean to sound negative, i just hate the thought of someone crawling all their life when there's so much running and jumping to do.

IMO do a k&k, learn from it. Do a partial, learn from it, then keep moving on. Don't stop before the best bit!
I did think extract brews were great at the time, and certainly have bought zillions of Coopers cans. :beer: Top Aussie product conquering the world and at a decent price as well.

 

[ausdb]

If you think Coopers and K&K are dead in the USA, have a look at the front cover of How To Brew (Palmer)

Agreed Coopers do a lot more in other countries than they do here and I think it would benefit the Australian home brew industry if they brought some of the products and ideas home.

I think we are seeing some of the early moves in that direction.

I have seen it (1st ed anyway, with the coopers draught on the cover) but I didn't mean dead as in no market, more that they have obviously grasped that the american market is a lot more mature than ours and are marketing their products accordingly. But I guess when the majority of their stuff in OZ is sold in coles/ woolies and that the majority of LHBS in OZ just try and push cans of goo and brew enhancer 69 then there is no real impetus for them to try and show a different side of brewing. Hats off to the minority of LHBS that do understand there is more to brewing than dumping and stirring and provide products suitable for people to create their own beer not just to rehydrate someone elses. And also to the cottage industry of online HBS's springing up lately that seem to be filling the gap. :beer:

 

[tangent]

Hats off to the minority of LHBS that do understand there is more to brewing than dumping and stirring and provide products suitable for people to create their own beer not just to rehydrate someone elses.

Too right! One HBS owner told me that th AG crowd are a bit of a pain in the arse and the tins and packs are the bread and butter but he stocks and crushes malted grain anyway, so good on 'em indeed.
The supermarkets certainly don't stock it.

 

[Jim_Levet]

The Randwick HBS (Sydney) had a Cooper Home Brew bill board on the side wall. Shop is gone now not sure about the sign.
James

 

[big d]

Yikes.What have i started.I make one comment about the bloke looking like pistol patch in the ad and now hes everywhere.

Big D h34r:

 

[PistolPatch]

Oh man! Just found this by accident! You guys never cease to crack me up. Jye, that's a 7 middy ruination scull penalty for frivolous posting to AHB, payable tomorrow.

Oh, bigD, can't wait to have that beer in Perth.

ROFL. Last time I couldn't see what I was typing from tears in my eyes was when I tasted that friggin' runination!