Then the yeast at the top can be 5oC (or more) hotter and that can change the taste of the beer.
There are added advantages (and this has been discussed here before): -
It brakes up thermal layering, just like when you dive into deep water, nice and warm, nice and warm, nice and warm, nuts drop off... I think everyone has experienced this phenomenon.
Because the air is moving it takes heat out of the ferment faster than, just like chill factor, its always colder in the wind than out of it.
Being more consistent it improves the repeatability of your beer, if you make a great beer you want to be able to make it again, being able to reproduce the conditions of the ferment make this more doable.
The fan is a small heater, if its using 25W of electricity it is producing 25W of heat, this coupled with the heat of fermentation (0.16 KWh/Kg fermented to alcohol) means that except under extreme conditions the fridge cant get too cold and cause the yeast to stall.
Its a cheap way to get the most out of a temperature controlled ferment, every commercial fridge from the smallest right up to drive in cold-rooms have fans, my old fermentation fridge, setup to take a 65L Conical or 2 X 50L fermenters would reach nearly 40oC with the fans on and the compressor off, it was a fridge freezer with oversize fans and compressor, cranked right up it can freeze 100L of water overnight - might sound a bit extreme, but when you have fast response to any temperature across the brewing range and the ability to hold your brew at exactly the temperature you want, its easier to make good beer.
Mark