Firstly, it's labeled by Matilda Bay - which some would still regard as a microbrewery. If the market is people who drink based on the parent company and recent business deals, then surely that's a pretty small market. Then again, to suggest that this beer was carefully crafted by CUB to meet that market's needs, well that just sounds silly.
On noes! Someone is criticizing something on the internets. Close the whole thing down! 'All-out smear campaign'? - Sure, we've got a national televised commercial, newspaper ads, and three celebrities hosting fundraising dinners in honour of our cause. Certainly more than a few brewers on a forum discussing their thoughts on a beer.
Seriously, if this makes you so sick... don't read the thread. Besides, your own past posts indicate that you've publicly posted unfavourable reviews of beers. Hypocrite much?