Triple M - Brew Comp

[Maple]

Seems Triple M are haveing a beer slogan - Marketing Comp. A freind mentioned it to me this morning. a bit of fun perhaps. Have a look for yourselves, not sure what it's about, but thought I'd post it here.
BarleyCorn Brewers

Maple

 

[brettprevans]

I heard the same thing a week or two ago and posted on ahb for more info.

glad I know what the hell its about now.

 

[DarkFaerytale]

i don't know if that kind of popular publicity would be good for the art

alot of yobbo's will learn that real beer is made with syrup and green pellets

sorry i'm really not a fan of comercial radio

-Phill

 

[brettprevans]

I'm actually quite dissappointed with it now that Ive found out what it is. I thought a company had set up a microbrewery that would make beer for people according to the customers specs. not a bad idea i thought. oh well i guess i was very wrong about what it was all about.

 

[randyrob]

is Barleycorn Brewers one of thos dump and stir "u brew it" places?

 

[Maple]

After reading a bit more on the Triple M site and the sponser's site, you're spot on, i really don't think it will have a huge positive impact on the craft

 

[brettprevans]

barleycornbrewers. I was actually sort of right. they will brew your own beer for you. Its just that TripleM is running a compition in conjunction with barleycorn.
The website doesnt say how much they charge. probably much the same as buying commercial beer or more.

 

[devo]

.....well if Triple M's play list is anything to go by I'd hate to think what they'd consider a good brew?!

 

[petesbrew]

Hey, if the prize is a quick trip to Melbourne, I'll enter.
My soul is sold very easily for a holiday.

 

[TerritoryBrew]

I went on the barleycorn brewers website...

I saw MercsOwn on there, he had a photo with who I assume is the manager/owner. What is it like Merc? Are they doing full gain mashes?

Cheers,

Reece

 

[BOG]

There a place like this in Seven Hills, NSW. The beer factory. It's really expensive.

$150 - $160 per 50 Litre Brew.
Bottles are $60 (Optional)
Lables are $45 (Optional)

I can do 4 brews for that price and i'd say I'd get it close to the same quality. Maybe less styles ete but still good beer.

It's marketed at a group of men having a great day out brewing beer and then coming back in 2 weeks to bottle keg it. (Read footy team) They rent party bins (Wheelie Bins) for those who want to drink it in one night.


I'm more interested in the equipment they have and how to get my hands on it when they go under !


BOG

 

[Adamt]

The only real clue to the mashing question comes from their "Brewing Process" page... they say "We give you access to a range of hop types, malts and grains and recipes to match your taste."

I read that as Malts = Extract, Grains = Crystal/Choc/Roast.

Good on them for at least extract brewing... but $150 for 50L, PLUS $60 for bottles, when you still have to bottle it yourself?! Ouch.

 

[Enerjex]

by reading it i would assume that it is all grain, however it doesnt appear that you get to choose your own ingredients, you get to choose which brew you want. to me it seems no different to going to a micro for a tour on a brew day and then buying the resulting brew from the bottle shop. the up side of it is that an aspiring all grain brewer could ask a lot of questions and see some professional methods first hand. a far cheaper option would be to go to an all grain demonstration at g&g.

 

[Thirsty Boy]

One of the more cynical approaches you could take to a Brew on Premise like this; is that if/when they go broke... there will be a lot of nice brew kettles and other homebrew sized equipment on the market for reasonable prices.

Not that I wish them ill. You can make a fine beer with extract and if it gets the slavering masses interested in a higher quality drinking experience. I say say good on em.

Thirsty

 

[DarkFaerytale]

i went there on there grand opening, i wasn't a big fan of there beers, they had some great bling tho...hang on i'll find the thread!

 

[DarkFaerytale]

hmmm i can't find it *scratches head*

anyway there's a very small number of there beers that use grain, had a look through the recipe book there, it's mostly dump and stir then there are some timed hop additions. i'm pretty sure all the beers are 60L and are all fermented in a 17C primary room for 2 weeks (ales and lagers) then put into a cold conditioning room for a further 2 weeks, then the beer is kegged and the person who made the beer comes in and fills bottles or cans straight from the keg font. i believe they can also take the keg home if they have the setup at home to be able to do it

the canning equiptment was very cool

-Phill

 

[Mercs Own]

Darkfaerytale got it right regarding the set up - you should have come and said hello to me on the night - I was the MC for the opening night launch which seemed to go quite well. The set up is very nice and they have put a lot of money in to the venture so I really hope they do well. For $150 or so you walk away with 5 cases of beer that you can feel proud of because you made it. No mess no fuss quality control and all care taken.

As for it harming craft brew that is somewhat of a rediculous thing to think let alone say! If it encourages people - I believe they get women coming in to brew also - to get together and brew and people realise that it is a creative process and they can make a decent drop then that is a good thing for beer and hopefully those BOP brewers will start to look out for more interesting - read as craft - beers, perhaps even start brewing at home and growing into AG's before you know it. I think it is a very positive thing for craft beer. The fact that triple M are running a competition regarding brewing a beer (smart marketing work by Barley Corn there to!) is fantastic PR for home brewing.

Being that I was the MC I got to meet and to know a little of the mother and son team behind the operation - Mark and Valda. They are doing it for the right reason and whilst I know these operations in the past have not always succeeded I certainly hope that these guys do. I am surprised that some people have expressed the sentiment that they cant wait to get their hands on the equipment! I would have thought you would have welcomed them as you do new brewers to this forum - okay they are KK brewers but that is a start. Mark expressed a strong interest in learning all about Ag brewing and perhaps one day heading in that direction. I have read from AG's who put down a couple of KK just so they have beer for friends to drink when they cant be bothered to go through the long brew day (sacrilege I know) and I must say when I looked at their set up at Barley Corn I thought seriously about doing a brew there myself just to tide me over until I got the B3 out. And the canning machine is pretty bloody lovely! I dont think the beer is as good as an AG and no they dont cater to AG brewers but they do provide great service and are inspiring people to brew by making it easy for them people who other wise may never have done so and who would have continued to buy VB or MB.

Give them a go or at least give them a break.

 

[brettprevans]

Straight from the mouth of Merc. I guess we now have the inside track on these guys and what they do. It would certainly be inetersting to see their setup etc. and 5 cases for $150 is pretty good for a commercialy brewed beer, that you've assisted in brewing yourself. It may not suit HBers but it may encourage some people to come over to HBing. you know, stung once then caught for life...

glad to hear they are not a dodgy set up.

 

[NRB]

Well said Paul.