How fast can beer cross the Atlantic?
The Beer Living Lab project will wirelessly track beer shipped from Europe to the US with the aim of making faster deliveries and reducing costs for international trade by simplifying tracking processes.
The project involves cooperation between Dutch brewer Heineken, international shipping company Safmarine, Vrije Universiteit Amsterdam (University of Amsterdam), IBM and customs authorities in the Netherlands, US and UK.
The Beer Living Lab will use satellite and cellular technology to create a paperless documentation trail.
IBM's Secure Trade Lane solution will provide real-time visibility and interoperability through wireless sensors linked to IBM's WebSphere platform.
The project's service oriented architecture (SOA) the Shipment Information Services leverages the Electronic Product Code (EPC) global network and EPCIS (EPC Information Services) standards.
