The Sexy Sound Of Beer

Australia & New Zealand Homebrewing Forum

Help Support Australia & New Zealand Homebrewing Forum:

This site may earn a commission from merchant affiliate links, including eBay, Amazon, and others.

Doc

Doctor's Orders Brewing
Joined
7/12/02
Messages
7,713
Reaction score
40
Location
Sydney
Sort of miss out on this when you have a keg system :p
From RealBeer
Another case of the experts telling us what we already know ?

Beers,
Doc

The sexy sound of beer
German acoustics expert says bottle popping gets your juices going

July 13, 2004 - An acoustics expert in Germany says the sound a bottle opening makes can ignite your taste buds. It's not just the thought of drinking beer, but the actual tones you hear that make you thirsty.
Some breweriess take Friedrich Bluter, who runs Synotec, seriously enough that they've hired him as a consultant.
Bluter believes that the design of a bottle can make all the difference to the sound the beer makes when poured; a sound he says can make the pouring of beer an almost sexual experience for the drinker. "The shorter the distance between bottle belly and neck, the more harmonious and more erotic the beer sounds when it is poured out," Bluter said.
Bluter reckons that these rules of attraction have helped some beers prosper while others have struggled.
For instance, the sound of Bavarian beer being poured is much more arousing than the sound of the lighter Koelsch-style beer. And this can be improved upon, according to Bluter. "If the brewers manage to generate deep, slow vibrations as heard with the Czech Pilsner, their beer could become even more successful."
 
All I get is an ever increasing level of anxiety....
... knowing that soon I'll be hearing the awful slurp sound of C02 working its way through the beer line as another keg is drained....

Asher for now :p
 
Doc said:
Another case of the experts telling us what we already know ?
Sounds more like a consultant. You know the thing. Management pays him shitloads so you can tell him all about what you do, which he puts in a glossy report that tells management what you could have told them if they'd only just asked in the first place.
<_<
 
There is alway that anxious wait with a bottle of homebrew.... is there any carbonation? will it be overcarbed and come out of the top of the bottle? Will all the yeast get stirred up from the carbonation.... far more exciting than opening some commercial brew.


dreamboat
 
Doc said:
July 13, 2004 - An acoustics expert in Germany says the sound a bottle opening makes can ignite your taste buds. It's not just the thought of drinking beer, but the actual tones you hear that make you thirsty.
What a crock. This guy is going to make a fortune but I'm pretty sure that the whole thing (f there is such a phenomenon at all) is an association in your mind between the sound of the beer pouring and your anticipation of the coming beverage. Do you suppose that a New Guinea highlander who's never seen a beer in his life will start to salivate at the sound of a pouring beer? I'd wager he wouldn't and it doesn't matter if you pour a Bavarian Lager, a Koelsch or even a VB from a short-necked stubby... but then again, the sound of a pouring VB due to the shape of the bottle may be the one and only reason that stuff sells - "harmonious and erotic" pfff.
 
Back
Top