Linking Beer Prices To Petrol Prices

Australia & New Zealand Homebrewing Forum

Help Support Australia & New Zealand Homebrewing Forum:

Doc

Doctor's Orders Brewing
Joined
7/12/02
Messages
7,713
Reaction score
40
Location
Sydney
An interesting marketing ploy. Linking the price of beer to the current petrol price.

Beers,
Doc

If gas prices are driving you to drink, here's the place to go: the Handlebar, 2311 W. North (Chicago).

Under its Inverse Petrol-O-Matic Beer Pricing Scheme, beer prices will fall as gas prices rise.

So with gas at $3, a pint of Goose Island 312 ale is also $3. When gas hits $4, the beer's $2. Five-dollar gas gets you beer for a buck and if gas hits $6 the beer's free.
 

Latest posts

Top