OK so if Lt Col Nathan Jessop picks up a trophy this year his speech may go something like this
Son, we live in a world that needs beers, and those beers have to be brewed by men in small breweries. Whose gonna do it? You Lion-Nathan? You, C.U.B ? We have a greater responsibility than you could possibly fathom. You weep for mega-swill beers, and you curse the micro-breweries. You have that luxury. You have the luxury of not knowing what we know. That mega-swill beers, while tragic, are a waste of tap space. And our existence, while grotesque and incomprehensible to you, saves lives. You don't want the truth because deep down in places you don't talk about at parties, you want craft brewed beer, you need craft brewed beer. We use words like character, hop flavour, & aroma. We use these words as the backbone of a life spent creating something. You use them in an advertising jingle. I have neither the time nor the inclination to explain my craft to a man who drinks the very beer I provide, and then questions the manner in which I provide it. I would rather you just said thank you, and went on your way, Otherwise, I suggest you let your brewers loose and brew real beer. Either way, I don't give a damn what you think of micro-breweries!
Gerard
